Jose Huitron is the author of Vista Hispano, a blog providing insights into the trends and changing dynamics of the U.S. Hispanic market. He is a strong communicator and digital native with a keen eye into the cultural shifts that have forced today’s individuals, organizations, and brands to think outside-the-box. He is currently the founder of HUB 81, an integrated marketing and public relations consultancy blending strategic capabilities with a passion for all things digital, multicultural, and creative.